New Radical Innovator

Back in 2003, Lisa Acree, then at BSR, turned me on to Barbara Waugh's book - "Soul in the Computer".  Given the title and the butterflies on the cover I would never have read it, but Lisa insisted.  I am glad she did.  It tells Barbara's story as a self-proclaimed "corporate revolutionary" at HP.  She shares her tips for how to be the power rather than fight the power.  She shows how she was able to make HP a more socially and environmentally friendly company from inside the walls rather than by picketing the HQ.

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I was reminded of the book this morning while reading Julia Moulden's blog on the Huffington Post. Julia refers to this type of leadership as the "New Radical Innovator" and today wrote about the appointment of Ronnie Abrams, a hot-shot attorney, as special pro bono counsel to one of New York's most prestigious firms, Davis Polk & Wardwell.   She describes Ronnie as someone "who stays inside their field or organization and drives change from within."

Over the last few years I have met a lot of outstanding Americans who are New Radical Innovators.  They are working across the business community and leading the pro bono movement at their firms and companies.  They are working in their field to create change within their companies, in their professions and in their communities. Pro bono is an ideal platform for this new form of change leadership.  It is awakening business professionals to their power to make the world a better place from the inside out.

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