Brochure Grant

A brochure can be a compelling visual tool in an organization’s marketing and communications strategy. The right brochure can inspire a prospective donor to write a check, provide program information for a prospective client, or recruit a new volunteer.

What we offer

Our teams design your brochure to deliver a specific result for a chosen audience. Our team will work with you to refine your goals for the brochure and will then research the best way of communicating with your desired audience.

The estimated value of this Service Grant is $45,000.

Why it’s a win

The impact of each project varies but many clients have reported:

  • Increased donations and funding
  • Growth in number of clients
  • Increased volunteer recruitment
  • Greater visibility and presence in community
  • Increased efficiency in providing information to prospective clients, donors and volunteers

How we get it done

The pro bono consultant team will complete some or all of the following:

  • Discovery interviews with a range of your staff and key stakeholders
  • A creative or requirements brief that details your needs and our suggested approach
  • 2-3 design and copy options, each of which reflects the requirements brief
  • Production of a print-ready brochure
  • Guidelines for printing

Who’s the right fit

To be a successful client for this grant, you should have:

  • A clear sense of your audiences and the key messages you wish to communicate to each (otherwise, our Key Messages & Brand Strategy Service Grant may be a better place to start)
  • A strong visual identity (otherwise, our Visual Identity & Brand Strategy Service Grant may be a better place to start)
  • Staff who can invest the necessary time to make the project succeed:
    • Executive Director: 10-15 hours total
    • Day-to-Day Contact: 3-5 hours each week
    • Collaborator for Our Writer: 20-30 hours total

The Taproot Foundation pro bono consultant team is staffed by marketing experts who have made a personal commitment to strengthening the nonprofit sector. Visit our pro bono consultant roles page for additional information about Marketing pro bono consultant roles.

 

Apply for this Service Grant

If this project appeals to your organization and you have the recommended items in place, please review our grantmaking process and criteria, and then apply. If you have questions about the grant or your eligibility, please contact us.

Other Marketing Service Grants