Case Study: Capital One
Designing and Integrating a Formal Pro Bono Service Program
CHALLENGE
Employee driven pro bono work was happening on an ad hoc basis, but Capital One wanted to scale this initiative in a more formal, supported, and strategic way that took advantage of the company’s geographic reach and varied skill sets.
APPROACH
Taproot worked with Capital One to conduct an audit of their existing volunteerism and employee engagement opportunities, and produced structure, staffing and workflow recommendations for designing and growing a more integrated pro bono service program. This was followed by the creation of customized program and project management tools to enable the turnkey replication of effective pro bono service projects across multiple regions. These tools included nonprofit readiness and vetting criteria, volunteer application and screening guidelines, project scoping forms, service agreement forms, and post project evaluations.
RESULT
Streamlining program management has minimized the time requirements for Community Affairs staff, and the tools that were created ensure that Capital One’s program can continue to grow and reach new community partners. Capital One now has five formal Pro bono employee corps spanning its marketing, IT , human resources, finance and legal departments. Additionally, the company is poised to kick off pro bono projects in a new market this fall. With Taproot Foundation’s help, Capital One has designed a program to engage employees in multiple geographic locations and has unified their previously independent pro bono efforts to achieve maximum effectiveness. By formalizing their program in a strategic way, Capital One doesn’t just have a bigger program – they have a better program.
REAd a case study about our work with chevron
READ A CASE STUDY ABOUT OUR WORK with sap business objects
Visit the full list of our advisory services
